THE LEGEND OF JOHN RAY

John Ray was a third-generation truck driver, racer, and proud Alabama native whose life has been deeply rooted in both the trucking industry and the world of NASCAR. With more than five decades behind the wheel, Ray built a successful career in trucking while simultaneously pursuing his passion for racing, competing in NASCAR’s top series during the sport’s formative years. Along the way, he became closely connected with some of the sport’s most influential figures, including playing a role in helping a young Dale Earnhardt early in his career.

Ray’s love for both industries ultimately came together at Talladega Superspeedway, a track he considers home. Following the tragic events of September 11, 2001, Ray was inspired to create a tribute that honored the resilience and unity of the American people. Combining his patriotism with his lifelong connection to trucking, he brought his iconic Peterbilt—now known as the “Talladega Big Rig”—onto the track, flying a massive American flag in a powerful pre-race lap. What began as a heartfelt gesture quickly evolved into a meaningful tradition that resonates with fans, drivers, and teams alike.

Today, the Talladega Big Rig has become a symbol of strength, remembrance, and the shared heritage between trucking and motorsports. John Ray’s story is one of hard work, loyalty, and passion—bridging two uniquely American worlds while honoring the people and moments that have shaped them.

Land-Speed Record

Ray, who owned “John Ray Trucking Company” since the early 70’s, set the world speed record for a semi-truck and trailer around the mammoth Talladega Superspeedway at 92.083 mph in 1975 – in a powerful Kenworth diesel that hissed and hummed through the tri-oval at a break-neck speed one fall afternoon.

“We were testing brakes for a company out at the track. One thing led to another — and there I was — truck, trailer, and all — making my way around the track, trying to set a speed record – it was something else.” - JOHN RAY